Only if you're a hardcore "all is personal choice" type, that denies psychology, fame and money as lures, peer pressure, people with reduced capacity to resist to such things (especially immature early 20-somethings), etc.
People don't make choices in a vacuum, and they don't make perfectly rational informed choices either. People make choices influenced by tons of BS input, in which a lot of that input is designed to dupe them and lure them out of their money or use them in some way.