Even if more money can't produce "better" content, it can produce MORE of it. There's no question if they changed the split to 75% dedicated to development they could have hired MORE artists and MORE level designers and ended up with even more content in the world. That's simple logic.

I'm not singling out Rockstar here, ALL huge companies have this kind of ridiculous split between development and marketing in today's world. It's just the sad reality of how business is done.