I disagree, snapchat was made with a purpose of being a startup, this is documented in the leaked deposition videos where they discussed who came up with the idea. Instagram, which morphed from a location app was created with the intention to create a startup, see the Stanford ecorner video. Now, craigslist was created without the intention of being a startup, it morphed from an email list when the founder realized how popular it was.
>> snapchat was made with a purpose of being a startup, this is documented in the leaked deposition videos where they discussed who came up with the idea.
Good point about Instagram. You're right, Burbn was started as a startup, it was the photo filter and sharing part that they kept that was Systrom's piece that he just wanted (since he claims to have been square cropping and filtering his photo's for years).
With Snapchat, however, that's not the whole story told by people who knew Speigel at Stanford (my brother was his year). The argument came after they'd already built the app and run around campus showing off how cool their app was. They did, however, very quickly realized that what they built was a company. It's also extremely likely that they had all intended to start a company and that SnapChat immediately became the company once they figured out what they were doing.
