David Simon needs to read "The Innovator's Dillemma." This sort of approach is exactly what dooms most established companies to bankruptcy in the fact of disruptive innovation.

Information, particularly mass information is now cheap, and those high margins are completely and irreversibly gone. Money is still there to be made, as the many full-time bloggers can tell you. But it won't be enough to staff the newsroom floor. That work will be distributed.