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Here's an alternative idea: what if clients would only honor rel='unsubscribe' links with an HTTPS URL scheme, and only finish the TLS handshake for those requests if the host sends the client a valid Extended-Validation certificate?

Every spammer who wanted to "trick" the auto-unsub mechanism would basically have to first dox themselves for all the world to see. And any certificate that turned out to not be a valid means of contacting the spammer would be quickly revoked.




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