Not true. The customer will see the company getting punished which is worth a lot more. They will think twice about doing something idiotic next time. This is what I call using your lawyer powers for good (and profit).
The analogy is getting your car stolen and telling the police, who find the car, keep it for their effort, and let you keep (one of) the floor-mats. You are saying that this is fair because the thief ended up in jail.
The main point is that it makes a clear punishment for the company; so that others think before doing it themselves.
If the cost of loosing the case is high enough, all manufacturers will learn to be cautious about including 3rd party software on their laptops.