They are doing the show to make money not to make ordinary people rich. If people start getting rich, the situation would be exactly like those math nerds winning at Las Vegas Casino's.
According to them this is about fun and entertainment, a little winning here and there is ok. But winning big is a problem here.
> the situation would be exactly like those math nerds winning at Las Vegas Casino's.
The math nerd's winning at Las Vegas casinos probably brings more profit in terms of suckers that read "bringing down the house" and an introductory black-jack counting book then they could cost ever them. The Casino's hard-line against this is some kind of deep-seated and antagonistic mob-mentality more than any actual losses.
According to them this is about fun and entertainment, a little winning here and there is ok. But winning big is a problem here.