You have got to be freaking kidding me? SEO’s the good ones are not saying I will rank this page better - they say we should do this, this, & that so we stand the best chance of ranking better. SEM’s have tons of math available to them to optimize and if the budget is large enough sophisticated software to help them manage complex groupings to better manage hundreds, thousands, or more campaigns.

Email - spam… dear lord I hope you aren’t a founder in a tech company I ever invest in.