Sadly, the entertainment industry is much larger and has a lot more money than the tech industry. And yes, Google, Facebook and other large companies are stepping up - they're the reason most people are even aware of the issues...
The traditional entertainment industry (movies, tv, and music) is very small. But put 'broadcasting', which is part of the 'information' industry, and it is comparable to the tech industry. Add in the fact that media companies are vital to politicians, and the result is an industry that punches orders of magnitude above its weight.