It reminds me of how movies don’t try new things and keep playing it safe with sequels. Everyone is afraid of trying something new like a bright red car and failing. I have my doubts how good their data is though. It could just be groupthink and hivemind everywhere thinking that.

https://www.consumerreports.org/consumerist/a-brief-history-...

The tldr from the article-

TL; DR Version

• Everyone remembers their favorite car’s unique color, so when did we fade to black?

• Yellow, green and teal cars may fetch you a higher resale value due to relatively few of them

• Cars were first painted like carriages, color was expensive, didn’t last

• Henry Ford offered cars in black asphalt enamels because that color dried the fastest and was more durable than oil-based paints

• General Motors and Dupont partnered up for Duco, a new paint that made it easier to apply colorful paints that dried even faster than before

• Car manufacturers started color advisory boards to suss out trends in popular culture and report back

•Everyone got wacky on colors for a while, including in the ‘60s and ‘70s

• We’re boring these days, choosing mostly black, white and gray/silver

• The recession scared people into a neutral colors phase, giving rise to the popularity of black, white and silver/gray

• The future is bright once again, however, as experts see colorful paint jobs coming back